The company was founded in 1995. The company is one of the representative enterprises in China's garment industry. It has been infiltrating the fashion industry for more than 20 years. Adhering to the dream of “the tailor of the world”, the company continues to develop, innovate and break through upward with the spirit of “taking an unusual path”. Using a business model combining independent product design, production outsourcing, direct management and franchise sales, the company is committed to brand building and promotion, marketing network construction and supply chain management, organizing the design and sale of fashion and casual clothing products under its Metersbonwe, ME&CITY, Moomoo, and ME&CITYKIDS brands, and promoting its own brands and selling related fashion and leisure products through offline store channels and internet e-commerce platforms. The main products are clothing products. Corporate honors include being selected in the 21st Century “Leader 50” ranking of listed Chinese companies and the honorary title of “Charity Star”.