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The food delivery battle has reached a fever pitch: Ele.me joins the fight with over 10 billion in subsidies. Who will be the big winner?
On the last day of April, when Meituan and JD.com were fiercely competing in the food delivery battle, Eleme also launched its killer move of delivery subsidies—initiating the "Eleme Subsidy of over 10 billion" delivery subsidy plan. This seemingly sudden escalation is actually a signal that the competition among delivery platforms has entered a new phase. From JD.com's high-profile entry into the food delivery platform at the beginning of the year to Meituan's announcement of creating a social security information system for delivery riders... the public's attention has remained focused on JD.com and Meituan. Now, with Eleme entering the public eye again with a subsidy war, especially during the special time window of the May Day holiday, industry experts believe that, on the one hand, this proves that the old order of the food delivery industry has indeed been impacted, and on the other hand, it shows...
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The "Takeout Three Kingdoms Kill" is upgraded: Ele.me enters the market with a 10 billion subsidy, JD.com and Meituan stocks under pressure. Who will laugh last?
① What profound impacts will the subsidy war have on the long-term landscape of the local life service market? ② How is the "systematic variable" proposed by CITIC SEC specifically manifested in the competition for takeaway services?
Ele.me announced that it will further increase platform subsidies, and the stock prices of Meituan (03690) and JD.com (09618) responded by declining.
Jinwu Finance News | The intensity of the takeaway battle is heating up again. On April 30, Ele.me announced an increase in platform subsidies, launching a major promotion called "Ele.me Subsidy Over 10 Billion" starting today. The Ele.me App has now launched an entry for the "Over 10 Billion" passphrase. As a result of the news, Meituan (03690) saw its gains narrow to 0.53%, while JD.com (09618) dropped by 1.01%.
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[Brokerage Focus] CITIC SEC predicts that the competition landscape for takeout will remain stable, and the platform's value is expected to be released in the long term.
Jinwu Financial News | CITIC SEC stated that recently, JD.com’s delivery services have seen significant growth in order volume, attracting much attention. The bank believes that in addition to recognizing competition, it is essential to see: 1) The positive value of the delivery model for the Dining Industry. Delivery services have systematically increased the proportion of consumer dining out to a certain extent, positively contributing to the expansion of the Large Cap in Dining. Delivery platforms will play a core role as a hub in transaction matchmaking and fulfillment in the Dining Industry in the long term, and based on this, realize reasonable value monetization. 2) For the delivery industry, competition helps drive growth in the Large Cap of Dining, stimulates market vitality, and encourages major players to strengthen ecosystem development for the Industry.
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Hong Kong Stock Morning Report | JD.com announced it will recruit 100,000 riders in the next three months, and Ant Fortune is offering to acquire Hong Kong's Yao Cai Securities.
① JD.com stated that it will recruit 100,000 riders over the next three months. ② Ant Wealth initiated a tender offer for Hong Kong’s Yaocai Securities. ③ The Chief Secretary for Administration of Hong Kong expressed that Global capital reallocation brings opportunities to the region. ④ Regulators stated that CKH HOLDINGS port Trade must not evade antitrust review.